How cool is this concept? The French clothing line Pimkie has used selectively placed web cams and high tech programming to analyze the latest colors in fashion in Paris, Milan and Antwerp* in real time. Crazy, right? Their site updates every ten minutes with a live reading of the most popular color people are wearing in each city. Here was this morning's forecast, as of 8:30am EST:
It also lets you go one level deeper and buy clothes in that day's color. Smart, right?
And, for infographic lovers like me, they also show you all the colors they collected the day before, the week before and the month before. The overall results are a little bit more earth toned than I might wear myself (my outfits have been compared to sherbet by my coworkers), but the overall design is still super cool.
Check it all out for yourself here.
(thanks to Design Mom for the tip)
*My question is where is New York's forecast?! And how can you tell when people are wearing stripes? :)
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